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ASIV – Fertigung

Service company for market support, setup services and industrial service in the DIY retail sector in Germany and Europe.

ASIV Logo

AS Industrievertretungen GmbH

Willich (Head Office)New on Amplifa

1989Founded
WillichHead Office
HRB 6952, Amtsgericht KrefeldCommercial Register

About us

AS Industrievertretungen GmbH is a service company founded in 1989 and headquartered in Willich, specializing in DIY home improvement stores as well as related specialist retail markets. The company represents its customers' product ranges in retail and offers market support (Active Sale), setup services for fittings, conversions, range changes and rollouts, as well as industrial service with merchandising and logistics from a single source. In addition, AS provides promotional services such as product demonstrations and training of store staff. On the internet platform A.S.I.R. (AS Internet Reporting) and, since 2008, on the BASE platform, web-based reporting as well as planning, scheduling and completion information for setup projects is carried out; since 2013, staff have been submitting reports via a dedicated app with GPS coordinate capture. Through a cooperation with DACHSER GmbH & Co. KG (Dachser DIY-Logistics) and a Europe-wide network of service companies, a uniform quality standard is ensured across several countries.

Site
Willich
Processes
Market support (DIY stores), Setup service (fittings, conversions, range changes, rollouts), Industrial service, Promotion (product demonstrations, training), Market support (Active Sale) with online reporting (AS.I.R.), Industrial service (merchandising and logistics), Promotion: product demonstrations and training of store staff, Know-how transfer
Materials
AS Internet Reporting (A.S.I.R.), BASE Platform, Dedicated Report Capture App, AS Warehouse
Founded
1989
Industries
DIY (home improvement stores), related specialist retail markets
  1. 01

    Market support (Active Sale)

  2. 02

    Setup service

  3. 03

    Industrial service (merchandising and logistics)

  4. 04

    Promotion and training

  5. 05

    Online reporting (AS.I.R. / BASE)

  6. 06

    AS Warehouse / logistics in cooperation with DACHSER

Services and Systems

ASIR

AS Internet Reporting (A.S.I.R.)

Internet reporting system for processing and steering the customer support structures.

BASE

BASE Platform

Internet base system for planning, scheduling and completion information for setup services.

APP

Dedicated Report Capture App

Tablet-based report capture with GPS coordinate capture of the outlets in Germany and Austria.

ASW

AS Warehouse

Logistics solution in cooperation with DACHSER (Dachser DIY-Logistics).

Locations

Standort Willich

Willich

DE

Head Office

Service Modules

Market Support / Active Sale
Market Support / Active SaleActive Sale · DIY stores and specialist markets
Online Reporting
Online ReportingAS.I.R. · Market support and dispatch service
Industrial Service
Industrial ServiceMerchandising and logistics · Retail
Promotion and Training
Promotion and TrainingProduct demonstrations · Store staff

Inside the production

AS staff on assignment
AS staff on assignment
Project at a DIY home improvement store
Project at a DIY home improvement store
Team of AS Industrievertretungen
Team of AS Industrievertretungen

Industries

DIY (home improvement stores)related specialist retail markets

Processes & technical limits

ProcessesToleranceMax. partWeightLot sizeMaterials
Market support (DIY stores)Services/Sales–––––
Setup service (fittings, conversions, range changes, rollouts)Services/Logistics–––––
Industrial serviceServices/Sales–––––
Promotion (product demonstrations, training)Services/Sales–––––

Additional services

Market support (Active Sale) with online reporting (AS.I.R.)Setup service (fittings, conversions, range changes, rollouts)Industrial service (merchandising and logistics)Promotion: product demonstrations and training of store staffKnow-how transferDispatch serviceweb-based tour planningSales of special promotions/additional placementsReturns managementAS Warehouse / logistics in cooperation with DACHSER

Reference customers

DACHSER (cooperation partner)

History

  1. 1989

    Establishment of the first service company in the DIY sector.

  2. 1995

    Founding of AS Industrievertretungen as a regional service provider in North Rhine-Westphalia.

  3. 1996

    First major national project; expansion of the service offering to the whole of Germany.

  4. 1999

    Registration of the company as a GmbH (limited liability company) in the commercial register.

  5. 2000

    Restructuring with 4 area managers covering all of Germany; signing of the cooperation agreement with DACHSER GmbH & Co. KG.

  6. 2003

    Start of expansion into Austria, Switzerland, Luxembourg and Italy.

  7. 2005

    Establishment of a Europe-wide network of service companies with Dachser DIY-Logistics and a uniform quality standard.

  8. 2006

    Development and introduction of the A.S.I.R. internet platform as an internet reporting system.

  9. 2008

    Introduction of the BASE internet platform for setup services such as conversions, new fittings, returns management and special tasks.

  10. 2012

    Further development of ASIR with state-of-the-art communication technology and enhanced report and reporting tools.

  11. 2013

    Dedicated app for report capture; equipping staff with tablet PCs incl. GPS coordinate capture in Germany and Austria.

  12. 2016

    Introduction of the new AS Warehouse and professional training of staff; participation in the international Dachser Logistics Congress in Paris.

  13. 2018

    AS at the EWM 2018.

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