
Sells and integrates smart home and building automation components such as sensors, room operating devices, controllers and network technology
Asera AG
Bassersdorf (CH)New on Amplifa
About Asera AG
Asera AG is a Swiss trading and service company for smart home and building automation based in Bassersdorf near Zurich. The company distributes products from manufacturers such as Thermokon, BAB Technologie, Interra, RESI, viveroo, Rutenbeck, HOOC, evon, NewTec Design:Audio, u::Lux, COMPRO, WHD, BSS, Arcus-EDS and esbe – from built-in radios and sensors to room operating devices and multi-ceiling sensors, as well as automation servers, Linux controllers, thyristor power controllers, iPad wall mounts and network technology. The products communicate via open standards such as KNX, EnOcean, Modbus, BACnet and LoRaWAN. Asera AG advises installers, planners as well as sales and installation partners on the planning and implementation of projects and also supports them before and after purchase with technical support. In addition, the company sells via an e-commerce shop and operates its own warehouse in Bassersdorf. Target industries include smart home, building automation (MSR/HVAC), hotels, offices, retail as well as telecommunications and network technology.
- Site
- Bassersdorf
- Processes
- Consulting, Product integration, Support before and after purchase, Support for sales and installation partners in planning and implementation, Technical support, Sales/quotations (e-commerce shop)
- Materials
- KNX, EnOcean, Modbus, BACnet, LoRaWAN
- Founded
- 2011
- Industries
- Smart Home, Building Automation (MSR/HVAC), Hotel, Office, Retail, Telecommunications/Network Technology
- 01
Consulting for planners, installers and sales partners
- 02
Product selection and quotation preparation
- 03
Distribution via e-commerce shop and field sales
- 04
Warehousing in Bassersdorf
- 05
Product integration and support before and after purchase
Bus Systems & Standards
KNX
Cross-industry bus standard for building technology, on which several of the represented manufacturers focus.
EnOcean
Energy-harvesting wireless bus that enables sensors and switches even without batteries or an external power supply.
Modbus
Open standard for multi-ceiling sensors, controllers and room operating devices in building automation.
BACnet
Standard for multi-ceiling sensors and room operating devices in building management system integration.
LoRaWAN
Wireless standard for connecting room controllers such as JOY.
Locations
Bassersdorf
CHHeadquarters, office, warehouse, e-commerce shop
Products






Inside the production


Industries
Additional services
Company History
- 2011
Founding of Asera AG by Richard Raschle
- 2011
Move into premises at Zürichstrasse 46 in Bassersdorf
- 2011
Takeover of the representation of WHD: Wilhelm Huber + Söhne GmbH
- 2011
Takeover of the representation of Thermokon Sensortechnik GmbH
- 2012
Takeover of the representation of COMPRO
- 2013
Takeover of the representation of Rutenbeck
- 2013
Warehouse expansion
- 2014
Office expansion
- 2015
Takeover of the representation of u::Lux
- 2016
Takeover of the representation of HOOC AG
- 2017
Takeover of the representation of viveroo GmbH
- 2021
Takeover of the representation of RESI Informatik & Automation GmbH
- 2022
Takeover of the representation of BAB Technologie GmbH
- 2022
Takeover of the representation of NewTec Design:Audio GmbH
- 2022
Takeover of the representation of evon Smart Home GmbH
- 2025
Takeover of the representation of Interra Technology