B2K Trading GmbH

About B2K Trading

B2K Trading GmbH, headquartered in Düsseldorf, is a trading and services company specializing in building and expanding sales structures and distribution channels. The focus is on the sales and distribution of premium and FMCG products in food retail in Germany, Austria, Switzerland, China and India. The portfolio includes strategic sales (go-to-market, pricing, CRM), operational sales (listing negotiations, promotional planning, field sales cooperation), consulting and coaching, as well as the development of private label and own brands. Since 2021, the company has also offered interim management services, for example as interim CSO, managing director or key account manager. Managing partner is Dr. Martin Kochon, who draws on many years of leadership and sales experience in large corporations.

Site

Düsseldorf

Processes

Building and expanding sales, Sales optimization and reorganization, Interim management (CSO, managing director, key account manager), Strategic sales (go-to-market, pricing, CRM), Operational sales (listing negotiations, promotional planning, field sales cooperation), Consulting and coaching, Private label / own brand development, Distribution in food retail, discount, petrol stations, beverage markets, gastronomy

Industries

FMCG, Food/Food Retail, Cosmetics & Personal Care, Hygiene/Paper/Home Care, Public Transport, System Catering

1. 01

   Sales strategy and market analysis

2. 02

   Go-to-market and pricing conception

3. 03

   Building sales and distribution structures

4. 04

   Operational sales and listing

5. 05

   Distribution through to the point of sale

6. 06

   Interim management and consulting

Location

Inside the production

History

1. 2011

   Foundation of B2K Trading GmbH by Dr. Martin Kochon in Düsseldorf

2. 2021

   Launch of the Interim Management division