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BERESA – Fertigung

Automotive retail group with 19 locations for Mercedes-Benz, smart, Hyundai, Genesis, Ford and Daimler Trucks

BERESA Logo

BERESA GmbH & Co. KG

Münster · Osnabrück · Bielefeld · Ahaus · Bramsche · Detmold · Greven-Reckenfeld · 19+ locations in the regions of Münsterland, Osnabrücker Land, OWL and HanoverNew on Amplifa

1911Founded as Auto-Centrale Münster
1,400+Employees
19+Locations
200+Apprentices
€1,028 million (2023)Group revenue

About the BERESA Group

The BERESA Group is one of Germany's largest automotive retail groups, headquartered in Münster with a market area covering the regions of Münster, Osnabrück, Bielefeld and Hanover. Founded in 1911, the company sells new and used vehicles of the brands Mercedes-Benz, smart, Hyundai, Genesis and Ford as well as Daimler Trucks and IVECO, and operates workshop service, 24h service and vehicle rental for passenger cars, vans and trucks. The offering is complemented by financing and leasing through the in-house BERESA Leasing GmbH, the car subscription of wuddi GmbH, nationwide fleet deliveries including registration, as well as individual vehicle conversions and wrapping through an in-house advertising agency. At the BERESA AirportCenter in Greven-Reckenfeld, up to 200 vehicles are prepared and serviced daily on 42,000 m². For independent and company-owned workshops, BERESA, as a PartsPro+ partner, offers a parts shipping service with Mercedes-Benz genuine parts. The company employs over 1,400 staff, including over 200 apprentices, and generated revenue of around 1.028 billion euros in 2023. BERESA is a company of the Wilhelm Burg Group.

Site
Münster
Materials
Mercedes-Benz / smart / Mercedes-AMG / Mercedes-Maybach, Hyundai, Genesis, Ford, Daimler Trucks / IVECO
Certificates
Manufacturer contract partner (Mercedes-Benz and others)
Industries
Automotive retail, Taxi services, Driving schools, Nursing and care services, Government and special-purpose vehicles, Fleet management
  1. 01

    New and used vehicle sales

  2. 02

    Financing, leasing, car subscription

  3. 03

    Vehicle rental (passenger cars, vans, trucks)

  4. 04

    Vehicle preparation and conversion

  5. 05

    Workshop service and 24h service

  6. 06

    Parts & accessories / parts shipping service

  7. 07

    Fleet and industry solutions

Brands & Services

MB

Mercedes-Benz / smart / Mercedes-AMG / Mercedes-Maybach

Core brand for over 100 years for new vehicles, used vehicles and service.

HY

Hyundai

Brand represented since 2021 at the Detmold, Nordhorn and Osnabrück locations.

GEN

Genesis

Premium automobile brand, in the portfolio since 2024.

FD

Ford

Represented since 2025 through the integration of Auto Fiekens.

DT

Daimler Trucks / IVECO

Commercial vehicles for sales and workshop service.

Locations

Standort Münster

Münster

DE

Headquarters, sales, workshop, parts & accessories, rental

Materials
Mercedes-Benz, smart
  • Car workshop
  • Parts & accessories sales

Osnabrück

DE

Sales of Mercedes-Benz/smart and Hyundai

Materials
Mercedes-Benz, smart, Hyundai

Bielefeld

DE

Sales of Mercedes-Benz/smart and Ford

Materials
Mercedes-Benz, smart, Ford

Greven-Reckenfeld

DE

BERESA AirportCenter: brand-independent vehicle preparation and logistics center

Lot size
up to 200 vehicles/day
  • Preparation 42,000 m²

Vehicles & Parts

Mercedes-Benz vehicles and genuine parts
Mercedes-Benz vehicles and genuine partsRetail & Service · Passenger cars
Hyundai vehicles
Hyundai vehiclesRetail & Service · Passenger cars
Ford vehicles
Ford vehiclesRetail & Service · Passenger cars
Daimler Trucks
Daimler TrucksRetail & Service · Commercial vehicles

Inside the production

BERESA Group – Mobility partner since 1911
BERESA Group – Mobility partner since 1911

Industries

Automotive retailTaxi servicesDriving schoolsNursing and care servicesGovernment and special-purpose vehiclesFleet management

Quality

According to the contact search, a dedicated quality management department is established; as an authorized Mercedes-Benz contract partner, manufacturer requirements for workshop and parts sales are implemented. Certificates such as ISO 9001 are not documented.

EvidenceMünster
Manufacturer contract partner (Mercedes-Benz and others)

History

  1. 1911

    Founded as Auto-Centrale Münster Carl Stratemann & Co. by Paul Meine and Carl Stratemann

  2. 1924

    Acquisition of the Beresa-Werke Beckum, naming (Beckmann, Renfert, Sanftenberg)

  3. 1931

    Wilhelm Burg acquires shares

  4. 1961

    Wilhelm Burg becomes sole owner

  5. 1988

    Foundation of the BERESA leasing company

  6. 2001

    Merger with Mercedes-Benz dealer Patberg (Osnabrück region)

  7. 2015

    Acquisition of the Mercedes-Benz branches OWL (Bielefeld, Gütersloh, Detmold)

  8. 2021

    Addition of the Hyundai brand

  9. 2023

    Group revenue of around 1,028 million euros; addition of AHL GmbH & Co. KG (Lemgo)

  10. 2024

    Acquisition of Autohaus Pagel (Hanover, Garbsen); addition of the Genesis brand

  11. 2025

    Integration of Auto Fiekens (Ford, Schloss Holte-Stukenbrock)

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