Manufacturer of premium POS displays, shop-in-shop installations and visual merchandising solutions from Belgrade

BG Reklam LLC

Belgrade · Hamburg · London · BostonNew on Amplifa

200+Employees

4Locations (Belgrade, Hamburg, London, Boston)

25+markets supplied worldwide

3 working daysdelivery time to any European destination

About BG Reklam

BG Reklam LLC is a Serbian manufacturer of premium POS displays, shop-in-shop installations, store displays and RRP solutions based in Belgrade. The company covers the entire value chain – from design and engineering through production to installation and logistics. Its customers include brands such as Philips, Montblanc, Vuse (BAT), Google, Versuni and MediaMarkt; projects include, for example, Philips shop-in-shop areas, Montblanc smartwatch displays and large-format backwall gantries with digital screens. More than 200 employees with over 20 years of experience develop and produce the solutions in-house. The company supplies more than 25 markets worldwide, including Western and Central Europe, the USA and Mexico; delivery to any European destination is made within three working days. Sales offices are located in Hamburg, London and Boston; since 2026, BG Reklam has been part of the Marketing Alliance Group (MAG) through a strategic partnership.

Site: Belgrade
Processes: Design, engineering and production of POS displays (shop-in-shop, store displays, RRP solutions), Design, Engineering, Production of POS displays, Shop-in-shop installations, Installation, RRP solutions, Digital screens
Materials: POS Displays, Digital Screens, Shop-in-Shop Installations
Certificates: ISO 9001, ISO 14001, ISO 45001:2018, ISO 20400, ISO 26000
Employees: 200+
Industries: Retail, Consumer Electronics, Luxury Goods, Tobacco, Telecommunications

01
Design
02
Engineering
03
Production
04
Installation
05
Logistics/Delivery

Technology & Processes

POS

POS Displays

Custom retail display systems for shop-in-shop, store displays and RRP solutions.

DIG

Digital Screens

Remotely controlled digital screens, integrated into large display systems.

SIS

Shop-in-Shop Installations

Complete in-house development from design through production to installation.

Locations

Belgrade

Production / Headquarters

Materials: POS displays, shop-in-shop, digital screens

Hamburg

Sales (BG Reklam GmbH, DACH)

London

Sales (BG Reklam UK Ltd)

Boston (Burlington, MA)

Sales/Office (Burlington Center LLC)

Reference Projects & Components

**Philips Shop-in-Shop**In-house development, design through installation · Consumer Electronics

Inside the production

Industries

RetailConsumer ElectronicsLuxury GoodsTobaccoTelecommunications

Processes & technical limits

Processes	Tolerance	Max. part	Weight	Lot size	Materials
Design, engineering and production of POS displays (shop-in-shop, store displays, RRP solutions)Engineering	–	–	–	–	–

Additional services

DesignEngineeringProduction of POS displaysShop-in-shop installationsInstallationRRP solutionsDigital screensLogistics/delivery throughout Europe within 3 working days

Reference customers

PhilipsMontblancVuse (BAT)GoogleVersuniMediaMarkt

Quality & Certifications

The company is certified to ISO 9001 (quality), ISO 14001 (environment) and ISO 45001:2018 (occupational safety); ISO 20400 and ISO 26000 demonstrate its commitment to sustainable procurement and organizational responsibility.

Evidence	Belgrade
ISO 9001
ISO 14001
ISO 45001:2018
ISO 20400
ISO 26000

History

2024
10 years of Luka as General Manager/CEO; Lighthouse shop-in-shop for Versuni at MediaMarkt Hamburg; visit to Google HQ in California
2025
Market entry into the USA with a new office in Boston, Massachusetts; expansion into Latin America with the Google Pixel launch in Mexico
2026
BG Reklam joins the Marketing Alliance Group (MAG) – strategic partnership for a global growth platform