Venture client unit of the BMW Group: connects startups with BMW specialist departments for pilot projects and supplier partnerships
BMW Group Startup Garage
München (Garching) · MunichNew on Amplifa
About the BMW Group Startup Garage
The BMW Group Startup Garage is the venture client unit of Bayerische Motoren Werke Aktiengesellschaft (BMW AG), headquartered in Munich (Garching). As the world's first venture client unit (founded in 2015), it identifies startups whose products, technologies or services offer substantial benefits for the products, services, systems and processes of the BMW Group. Startups are supported in a four-month pilot project to validate their technology in real BMW applications; in doing so, they receive an official supplier number and first purchase orders. Following a successful proof of concept, the collaboration is converted into a long-term supplier partnership. More than 6000 startups have been evaluated to date, including 280+ pilot projects with startups from 26 countries; more than 38 startups have become established BMW suppliers. The unit is part of the BMW innovation network alongside BMW i Ventures (venture capital) and the accelerator.
- Site
- München
- Processes
- Venture Client Program (4-month pilot projects), Startup evaluation (6000+ evaluated), Support through the BMW procurement process (supplier number, purchase order), Proof of concept support, Facilitation of long-term supplier partnerships
- Materials
- Automotive & Mobility, Fertigung/Manufacturing, IT & Software, Energy/Cleantech, Mechatronics & Hardware
- Certificates
- Evaluation according to 5 core criteria, Live demos with BMW specialist departments, Paid pilot projects (proof of concept), ISO certification
- Founded
- 2015
- Employees
- 11–50
- Industries
- Automotive, Mobility Services, Fertigung/Manufacturing, IT, Sales & Marketing, HR
- 01
Discover: worldwide startup scouting
- 02
- 03
Purchase: procurement process with supplier number and first purchase order
- 04
Proof of Concept: 4-month pilot project with a BMW specialist department
- 05
Long-Term Partnership: transition into a long-term supplier relationship
Specialist Departments and Solution Areas
Automotive & Mobility
Solutions for the products, services and systems of the BMW Group.
Fertigung/Manufacturing
Startup technologies for production and manufacturing processes.
IT & Software
Software, IoT and AI solutions for Group IT and specialist departments.
Energy/Cleantech
Technologies for sustainable energy and mobility solutions.
Mechatronics & Hardware
Hardware and mechatronics innovations for BMW applications.
Locations
München (Garching)
DEHeadquarters / Venture Client Unit
- Materials
- Automotive, Manufacturing, IT, Cleantech, Mechatronics
- Venture Client Program
- Startup Evaluation
- Procurement Support
München (Petuelring 130)
DERegistered seat of BMW AG (legal entity)
Industries
Additional services
Reference customers
Selection Criteria
Evaluation takes place according to defined criteria: use-case relevance, prototype maturity, strength of the team, funding and legal readiness, supplemented by live demos with BMW specialist departments. From initial contact to final evaluation takes 4 to 8 weeks.
| Evidence | München (Garching) |
|---|---|
| Evaluation according to 5 core criteria | |
| Live demos with BMW specialist departments | |
| Paid pilot projects (proof of concept) | |
| ISO certification |
History
- 2015
Founded as the world's first venture client unit
More than 6000 startups evaluated; 280+ pilot projects with startups from 26 countries; 38+ startups became established BMW suppliers; over 50% of alumni received paid follow-up projects