Import, co-packing, distribution and coffee roasting with a focus on chocolate and coffee
CD Group
2400 Le Locle, SwitzerlandNew on Amplifa
About us
CD Group specialises in the import, processing and marketing of food products, with a focus on chocolate and coffee. Founded in 1981 by Jean-Willy Bihler in Le Locle, the company comprises two entities: Choco-Diffusion SA and La Semeuse SA. Choco-Diffusion distributes imported biscuits and confectionery products from European suppliers exclusively across the entire Swiss market and operates a co-packing business for customised packaging solutions such as filled gift baskets, multi-packs and labelling. The La Semeuse brand, acquired in 2015 and founded in 1900 in La Chaux-de-Fonds, represents the company's own coffee roastery. The company employs 80 permanent staff, manages seven active brands and is present with its products in 50 countries. It relies on direct partnerships with producers, organic and Fairtrade certifications, and environmentally responsible packaging.
- Site
- Le Locle
- Processes
- Co-packing / custom packaging (containers, filled baskets, multi-packs, labelling), Distribution / logistics of imported goods (biscuits and confectionery), Coffee roasting (torréfaction), Import and distribution of biscuits and confectionery products (exclusive partnerships with, Co-packing / personalisation (gift baskets, multi-packs, labelling, packaging), Logistics and storage, Coffee roastery (La Semeuse SA)
- Materials
- Chocolate and confectionery, Coffee
- Certificates
- Organic / Fairtrade (coffee)
- Founded
- 1981
- Employees
- 80
- Industries
- Food & Beverage, Chocolate and Confectionery, Coffee
- 01
Import of biscuits and confectionery from Europe
- 02
Co-packing / personalisation (baskets, multi-packs, labelling)
- 03
Storage and logistics
- 04
Distribution Switzerland
- 05
Coffee roasting (La Semeuse)
Products & Services
Chocolate and confectionery
Imported branded products and own brands such as SwissDream, Bibichoc and Goldkenn.
Coffee
Roasting and distribution under the La Semeuse brand, including organic and Fairtrade varieties.
Locations
Jambe-Ducommun 15, 2400 Le Locle
CHHeadquarters, co-packing and distribution (Choco-Diffusion SA), coffee roastery (La Semeuse SA)
- Materials
- Chocolate, confectionery, biscuits, coffee
Inside the production
Industries
Processes & technical limits
| Processes | Tolerance | Max. part | Weight | Lot size | Materials |
|---|---|---|---|---|---|
| Co-packing / custom packaging (containers, filled baskets, multi-packs, labelling)Assembly | – | – | – | – | Food products (chocolate, caramel, biscuits, coffee), Packaging materials |
| Distribution / logistics of imported goods (biscuits and confectionery)Engineering | – | – | – | – | Food products |
| Coffee roasting (torréfaction)Other | – | – | – | – | Coffee |
Additional services
Quality & Sustainability
The company relies on direct partnerships with producers, organic and Fairtrade certifications, and environmentally responsible packaging solutions.
| Evidence | Le Locle |
|---|---|
| Organic / Fairtrade (coffee) |
History
- 1981
Jean-Willy Bihler founds Choco-Diffusion in Le Locle, in the premises of a former family bakery; distribution of chocolate, caramel and biscuits, building up its own brands such as SwissDream, Bibichoc, L'Atelier Grand-Mère and Swisschoc.
- 2015
Acquisition of La Semeuse, a coffee brand founded in 1900 in La Chaux-de-Fonds; diversification into the coffee sector.