cosnova develops and distributes the cosmetics brands essence, Catrice and INAO for the global mass market
cosnova GmbH
Sulzbach (Taunus) · 8 global locationsNew on Amplifa
About cosnova
Founded in 2001, cosnova GmbH is a beauty company headquartered in Sulzbach (Taunus) that develops and distributes cosmetics, skincare and supplements under the brands essence, Catrice and INAO. The company sees itself as a digitally and socially positioned branded-goods manufacturer: product development, trend translation and marketing are handled in-house, while manufacturing takes place at partner companies in the cosmetics industry. Through its own logistics centre, cosnova brings millions of products to retail every day; according to the company, essence is available in over 90 countries and Catrice in over 70 countries, and in 2013 essence became the best-selling cosmetics brand in Europe. Around 1,000 employees at 8 global locations generate a worldwide annual revenue of €991 million. All products are 100% vegan and cruelty-free in accordance with EU law; each year, around 40% of the standard range is renewed.
- Site
- Sulzbach / TS
- Processes
- Own logistics centre, Product development, Distribution in over 90 countries, Refill programme
- Founded
- 2001
- Employees
- 1000
- Industries
- Cosmetics, Beauty, Skincare, Supplements
- 01
Product development
- 02
Trend and market research
- 03
Contract manufacturing at partners
- 04
Quality assurance
- 05
Logistics (own logistics centre)
- 06
Distribution in 90+ countries
Locations
Sulzbach (Taunus)
DEHeadquarters
Brands & Products
Inside the production
Industries
Additional services
History
- 2001
Foundation of cosnova; reimagining beauty
- 2002
Launch of cosnova and essence – the journey into the world of beauty begins
- 2004
Launch of Catrice
- 2007
Number 1 in Germany in just 5 years
- 2008
First office in New York – start of international expansion
- 2013
essence becomes the best-selling cosmetics brand in Europe
- 2016
Own modern logistics centre goes into operation
- 2020
100% vegan products
- 2021
essence goes skin care – launch of INAO
- 2023
Strong growth; TikTok Award 'Greatest Performance' for essence
- 2026
Niche Beauty Lab becomes part of cosnova – strengthening skincare expertise