
Breeding and production of seed and young plants of the garden primrose (Primula acaulis) in Heiden
Ebbing-Lohaus Vertriebsgesellschaft mbH
Heiden (Westmünsterland)New on Amplifa
Down-to-earth approach and future orientation
Ebbing-Lohaus Vertriebsgesellschaft mbH is a family-owned company based in Heiden in the Münsterland region, specializing in the breeding and production of seed and young plants of the garden primrose (Primula acaulis and Primula polyantha). From a potted plant nursery founded in 1953, a modern horticultural business has developed over the decades, with 30,000 m² of high-glass area in modern Venlo greenhouses with mobile tables. The company's own breeding programs include F1 hybrid series flowering from early to late, including bonneli, primella, fruelo, el unistar, stella, delia, elena, sibel and the traditional successful variety eblo. The seed is produced exclusively at the Heiden location and sold worldwide to seed wholesalers and young plant businesses. Young plants (plug seedlings) are produced in a dedicated tray with 336 cells (Ø 1.7 cm) and marketed primarily in Germany as well as increasingly in other European countries. In addition, the company cultivates Cyclamen persicum as finished product, which is marketed through the FloraHolland auctions. Cultivation instructions and consultancy are available to support customers.
- Site
- Heiden
- Processes
- Primrose breeding (F1 hybrids), Seed production, Young plant production (plug seedlings, 336-cell tray, Ø 1.7 cm), Cultivation of Cyclamen persicum (finished product via FloraHolland auctions), Cultivation instructions & consultancy
- Materials
- Garden primrose, Primrose (polyantha), Cyclamen
- Certificates
- GLOBALG.A.P. IFA SMART Plants v6.0 (Flowers & Ornamentals), GLOBALG.A.P. IFA PPM v5.2 (Plant Propagation Material), GLOBALG.A.P. IFA SMART Plants v6.0, GLOBALG.A.P. IFA PPM v5.2
- Founded
- 1953
- Employees
- 25 permanent
- Industries
- Seed wholesale, Young plant businesses/nurseries, Ornamental plant cultivation
- 01
Primrose breeding (own breeding programs, F1 hybrids)
- 02
Seed production
- 03
Young plant production (plug seedlings, 336-cell tray)
- 04
Cultivation of Cyclamen persicum (finished product)
- 05
Distribution of seed worldwide, young plants in Germany and Europe
Breeding and crops
Garden primrose
Core crop of the business; own F1 hybrid series flowering from early to late.
Primrose (polyantha)
Supplementary primrose species in the breeding and assortment range.
Cyclamen
Supplementary finished product crop, marketed via FloraHolland auctions.
Our business

Heiden
DESeed & young plant production, distribution
- Materials
- Primula acaulis, Primula polyantha, Cyclamen persicum
- 30,000 m² high glass
- Venlo greenhouses
- Mobile tables (rolling benches)
- Climate computer
Products




Inside the production








Industries
Additional services
Reference customers
Quality and certification
Production is certified according to GLOBALG.A.P. (IFA SMART Plants v6.0 Flowers & Ornamentals as well as IFA PPM v5.2 Plant Propagation Material, GGN 4052852635349); the first GLOBALG.A.P. audit was carried out in 2013. Quality assurance and quality management apply to products and all company processes.
| Evidence | Heiden |
|---|---|
| GLOBALG.A.P. IFA SMART Plants v6.0 | |
| GLOBALG.A.P. IFA PPM v5.2 |
Our history
- 1953
Founded by Adolf Ebbing-Lohaus with 180 m² of high glass and 200 m² of cold frame windows; cultivation of vegetables, young and bedding plants, sales at weekly markets.
- 1970er
Switch to garden primrose (Primula acaulis) for energy cost reasons; start of the own primrose breeding program, emergence of the variety eblo.
- 1980er
Modernization with climate computers, conversion to rolling benches and IT-supported administration; presentation of the first F1 hybrids.
- Anfang 1990e
Focus on primrose breeding, seed and young plant production; supplementary cultivation of Cyclamen persicum.
- 1994
Handover of company management to Thomas Ebbing-Lohaus.
- 1996
Foundation of Ebbing-Lohaus Vertriebsgesellschaft under the direction of Ulla Ebbing-Lohaus; first internet presence.
- 2013
60th company anniversary; first audit for certification according to GLOBALG.A.P.
- Heute
30,000 m² of high-glass area in modern Venlo greenhouses with mobile tables; F1 series bonneli, primella, fruelo, el unistar, stella, delia, elena, sibel and others.