Trading company for hunting, shooting sports and outdoor equipment with retail, online and wholesale business
Frankonia Handels GmbH & Co. KG
Rottendorf · 25 branches in Germany · 2 branches in FranceNew on Amplifa
About FRANKONIA
FRANKONIA is a trading company founded in 1908, headquartered in Rottendorf near Würzburg, that distributes equipment for hunting, shooting sports, free firearms, outdoor, nature observation as well as country and British fashion. The range includes, among other things, firearms, optics, hunting and outdoor clothing, knives, tools and accessories. Distribution takes place via the company's own online shop with 24/7 availability and app, 25 branches in Germany, two branches in France, as well as catalogue and internet for fashion customers in Switzerland. In addition, FRANKONIA supplies wholesale customers in more than 100 countries, with Austria being the largest market. Around 600 employees ensure assortment, consulting and service; as one of the few training companies in the industry, FRANKONIA trains gunsmiths. The company is part of the Otto Group.
- Site
- Rottendorf
- Processes
- Trade/distribution (wholesale and retail of hunting/outdoor equipment), Gunsmith training, Online shop with 24/7 availability and app, Retail sales, Wholesale (wholesale customers in more than 100 countries), Coverage of Switzerland via catalogue and internet (frankoniamoda.ch), Free firearm storage (young hunters), 0% financing
- Materials
- D2 steel, 440A steel
- Certificates
- ISO 9001
- Founded
- 1908
- Employees
- 600
- Industries
- Hunting/shooting sports retail, Free firearms, Outdoor, Country and British fashion, Traditional costume, Wholesale hunting equipment
- 01
Sourcing/procurement from brand manufacturers
- 02
Warehousing and logistics in Rottendorf
- 03
Distribution via online shop, app and catalogue
- 04
Retail sales in Germany and France
- 05
Wholesale to customers in over 100 countries
- 06
Service and gunsmith training
Range and product areas
D2 steel
Blade material cited in product data sheets of Frankonia offerings.
440A steel
Stainless steel for knife blades, cited in product data sheets of Frankonia offerings.
Locations
Rottendorf
DEHeadquarters/Main site
25 branches in Germany
DERetail sales
2 branches in France
FRRetail sales
Industries
Processes & technical limits
| Processes | Tolerance | Max. part | Weight | Lot size | Materials |
|---|---|---|---|---|---|
| Trade/distribution (wholesale and retail of hunting/outdoor equipment)Assembly | – | – | – | – | – |
| Gunsmith trainingAssembly | – | – | – | – | – |
Additional services
Reference customers
Quality and service
In retail, quality assurance focuses in particular on assortment selection, consulting and service. As a training company, FRANKONIA trains gunsmiths.
| Evidence | Rottendorf |
|---|---|
| ISO 9001 |
History
- 1908
Foundation of the company