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Manufacture of mechanical wristwatches Made in Germany with Swiss movements in Saarbrücken

NI

Gerd Hofer GmbH i. L.

SaarbrückenNew on Amplifa

1993Acquisition of the NIVREL brand by Gerd Hofer GmbH
HRB 6297, AG SaarbrückenCommercial Register
District of St. ArnualProduction site Saarbrücken
Until July 2027Announced end of operations (liquidation)
WorldwideDelivery area

NIVREL: Our Company

NIVREL is a registered trademark of Gerd Hofer GmbH from Saarbrücken, under which mechanical wristwatches and quartz watches are designed, produced and distributed. Production is located in the Saarbrücken district of St. Arnual; the mechanical movements used come from Switzerland and are refined and functionally enhanced in-house. The company focuses on the design of the complete products, the refinement and functional enhancement of individual components, assembly and final assembly, quality assurance and service. Cases are made of 316L stainless steel or solid 18 or 14 karat gold, dials are made of nickel silver by hand with the support of modern CNC technology. In addition, the company maintains a family-owned goldsmith's workshop for the Pièce Unique edition as well as its own watchmaker's atelier operation including maintenance and repair service and watchmaking courses. The NIVREL brand was introduced in 1936 by the Swiss watch manufacturer Marvin and acquired in 1993 by Gerd Hofer GmbH; the operation is being wound down in an orderly manner by July 2027 (GmbH i. L.). Delivery is worldwide.

Site
Saarbrücken
Processes
Refinement and functional enhancement of movement components, Assembly and final assembly of watches, Movement finishing: engraving, bluing of steel screws, Geneva stripes, perlage, skeletonization, Dial manufacturing by hand with CNC technology (guilloché, lacquered dials, appliqués), Design of the complete products (case and dial design), Quality assurance incl. water resistance test and final functional inspection, Jewellery watch manufacturing in the family-owned goldsmith's workshop (Pièce Unique edition), Watch service: movement overhaul (revision) - disassembly, chemical cleaning, oiling, adjustment
Materials
Stainless steel 316L, 18 karat yellow, rose or white gold, 14 kt yellow gold, Sapphire crystal, Nickel silver, Louisiana Alligator (leather), Steel (blued screws and hands)
Founded
1993
Industries
Watch industry / luxury watches (mechanical watches Made in Germany), Jewellery
  1. 01

    Design of the complete products (case and dial design)

  2. 02

    Purchasing of Swiss raw movements

  3. 03

    Refinement and functional enhancement of movement components

  4. 04

    Manufacture of the dials (CNC technology and craftsmanship)

  5. 05

    Procurement of cases from German suppliers

  6. 06

    Assembly and final assembly of the watches

  7. 07

    Quality assurance incl. water resistance test and final functional inspection

  8. 08

    Maintenance, repair and service

Materials and Processes

316L

Stainless steel 316L

Resistant alloy for cases, metal bracelets and individual watch parts.

18 kt

18 karat yellow, rose or white gold

Material for solid gold cases and gold bracelets.

14 kt

14 kt yellow gold

Alternative gold alloy for selected cases.

Sapphire crystal

Very hard watch glass, additionally anti-reflective coated for dial and movement view.

Nickel silver

Base material for dials with appliqués and Clous-de-Paris guilloché.

Louisiana Alligator (leather)

Manufacture-made leather straps with CITES species protection tag.

Steel (blued screws and hands)

Steel parts blued by heat for corrosion protection and decoration of the movements.

Site Saarbrücken

Saarbrücken

DE

Company and production (district of St. Arnual)

Lot size
Single-unit and small-series production
Materials
Stainless steel 316L, gold, nickel silver, steel
  • CNC technology for dial manufacturing
  • Watchmaker's atelier
  • Goldsmith's workshop

Industries

Watch industry / luxury watches (mechanical watches Made in Germany)Jewellery

Processes & technical limits

ProcessesToleranceMax. partWeightLot sizeMaterials
Refinement and functional enhancement of movement componentsAssembly––––Stainless steel, Brass/nickel silver, Gold
Assembly and final assembly of watchesAssembly––––Stainless steel 316L, 18 kt gold, Sapphire crystal, Leather
Movement finishing: engraving, bluing of steel screws, Geneva stripes, perlage, skeletonizationSurface––––Steel, Brass/nickel silver, Gold
Dial manufacturing by hand with CNC technology (guilloché, lacquered dials, appliqués)Surface––––Nickel silver
Design of the complete products (case and dial design)Engineering–––––
Quality assurance incl. water resistance test and final functional inspectionTesting–––––
Jewellery watch manufacturing in the family-owned goldsmith's workshop (Pièce Unique edition)Assembly––––Gold, Gemstones/diamonds
Watch service: movement overhaul (revision) - disassembly, chemical cleaning, oiling, adjustmentAssembly–––––

1 Anlagen & Maschinen

MachineManufacturer / modelQuantityWorking areaYear builtSite
CNC technology for dial manufacturing––––Saarbrücken

Additional services

Own watchmaker's atelier: design, refinement of movements, assembly, quality assuranceMaintenance and repair service (also after warranty)Watchmaking coursesOwn goldsmith's workshop (Pièce Unique)E-boutique / direct sales

History

  1. 1891

    Friedrich Wilhelm Kraemer opens a jewellery and watch shop in Saarbrücken

  2. 1936

    NIVREL brand introduced by the Swiss watch manufacturer Marvin (founded 1850 in St. Imier)

  3. 1939

    Marriage of Hildegard Kraemer and Gerd Hofer

  4. 1956

    Gerd and Jürgen Hofer join the family business

  5. 1965

    Gerd Hofer moves to the Swiss watch company Milus; from 1978 agency for DACH/NL

  6. Ende der

    Quartz crisis: Marvin and NIVREL disappear from the market

  7. 1993

    Gerd Hofer GmbH acquires the NIVREL brand; rebuilding of production in Saarbrücken

  8. 1997

    Sven Hofer becomes managing director at Juwelier Kraemer

  9. 2007

    Anja Hofer and Dr. Guido Grohmann join NIVREL together with Gitta and Gerd Hofer

  10. 2027

    The NIVREL brand ceases operations by July 2027; orderly liquidation proceedings with farewell celebration (liquidation ongoing, GmbH i. L.)

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