
B2B wholesale for hairdresser and cosmetics supplies with over 25 exclusive brands, logistics, training and salon services
Gieseke cosmetic GmbH
30900 Wedemark, DE · 5020 Salzburg, ATNew on Amplifa
About Gieseke cosmetic
Gieseke cosmetic GmbH, headquartered in Wedemark, is a wholesaler for hairdresser and cosmetics supplies serving more than 35,000 salons and beauty institutes in Germany and Austria. The range includes more than 15,000 items, including over 25 hairdresser-exclusive brands such as Moroccanoil, CHI, L'ANZA, Selective Professional and KIS as well as industry brands such as Olaplex, Wella and Schwarzkopf. In addition to exclusive brand distribution, the company offers a B2B online shop, ordering via WhatsApp, a scissors sharpening and repair service, the Merlin POS system (IKOSOFT) and 18 Care for Hair shops. The company's own Unique Way Academy conducts more than 1,000 training sessions per year. The logistics operation in Wedemark handles over 2,500 parcels daily on 9,000 m² of warehouse space. The family business, founded in 1983, employs around 350 field and office staff, of whom 100 work in the field sales force.
- Site
- Wedemark
- Processes
- Hairdresser and cosmetics wholesale (distribution of hairdresser and cosmetics supplies), Exclusive brand distribution of over 25 international hairdresser-exclusive brands, Logistics and shipping (over 2,500 parcels daily, free shipping from €80), Seminars and training (Unique Way Academy, over 1,000 training sessions per year in Germany and, Scissors sharpening service (professional sharpening and repair of hairdressing scissors), Merlin POS system (POS and salon management by IKOSOFT), On-site field sales support, B2B online shop (ordering around the clock, ordering via WhatsApp, telephone, email or
- Materials
- Exclusive Brand Distribution, Logistics & Shipping, Unique Way Academy, Scissors Sharpening Service, Merlin POS System (IKOSOFT)
- Founded
- 1983
- Employees
- ca. 350
- Industries
- Hairdressing trade, Beauty institutes
- 01
Brand purchasing and distribution partnerships (25+ exclusive brands)
- 02
Consulting by field sales and expert service
- 03
Ordering via online shop, WhatsApp, telephone or email
- 04
Warehousing and picking (9,000 m² warehouse space)
- 05
Shipping (over 2,500 parcels daily) or pickup at 18 Care for Hair shops
- 06
Training, marketing and salon services (Merlin POS system,
Services & Offerings
Exclusive Brand Distribution
Over 25 international hairdresser-exclusive brands such as Moroccanoil, CHI, artégo, L'ANZA, Selective Professional, IdHAIR, DANGER JONES, KARG, Profiline and KIS.
Logistics & Shipping
9,000 m² of warehouse space with over 15,000 items and over 2,500 parcels shipped daily, free shipping from €80.
Unique Way Academy
Over 1,000 training sessions per year in Germany and Austria, at the training center or directly in the salon.
Scissors Sharpening Service
Professional sharpening and repair of hairdressing scissors at fair prices.
Merlin POS System (IKOSOFT)
POS and salon management with appointment scheduling, customer loyalty and marketing functions, used by over 17,000 salons in 40 countries.
Locations

Wedemark
DEHeadquarters: administration, logistics, operational sales, Unique Way Academy
- 9,000 m² warehouse space
- Shipping logistics with over 2,500 parcels daily
Salzburg
ATAustrian location (Neutorstraße 53a)
Range & Services



Inside the production



Industries
Processes & technical limits
| Processes | Tolerance | Max. part | Weight | Lot size | Materials |
|---|---|---|---|---|---|
| Hairdresser and cosmetics wholesale (distribution of hairdresser and cosmetics supplies)Montage | – | – | – | – | – |
| Exclusive brand distribution of over 25 international hairdresser-exclusive brandsMontage | – | – | – | – | – |
| Logistics and shipping (over 2,500 parcels daily, free shipping from €80)Montage | – | – | – | – | – |
| Seminars and training (Unique Way Academy, over 1,000 training sessions per year in Germany andEngineering | – | – | – | – | – |
| Scissors sharpening service (professional sharpening and repair of hairdressing scissors)Surface | – | – | – | – | – |
| Merlin POS system (POS and salon management by IKOSOFT)Engineering | – | – | – | – | – |
| On-site field sales supportMontage | – | – | – | – | – |
| B2B online shop (ordering around the clock, ordering via WhatsApp, telephone, email orMontage | – | – | – | – | – |
Additional services
Reference customers
Company History
- 1956
Otto and Irmtraut Rumpfkeil found the Rumpfkeil hairdressing salon in Hannover-Botfeld – the origin of the company.
- 1983
Founding of Gieseke as a wholesaler for hairdressers by Otto Rumpfkeil, using premises and staff of the former company GHT in Hanover.
- 1986
Move into the company's own new building on Bayernstraße in Langenhagen.
- 1997
Hendrik Rumpfkeil becomes managing director; first own exclusive brand Swiss-o-Par PROFI LINE.
- 1999
Launch of the hotline and first mailings for direct customer contact.
- 2000
Launch of the first online shop on the occasion of the Hairdressing World Championship.
- 2001
Start of the partnership with color exclusive brand Selective Professional.
- 2005
Founding of the Unique Way Academy.
- 2007
Entry into the cosmetics sector with GUINOT (France).
- 2010
Relocation of the central location to Wedemark.
- 2011
Start of sales in Austria.
- 2013
Expansion of the logistics halls to 9,000 m² of warehouse space, over 15,000 items.
- 2014
Björn Rumpfkeil joins the family business; chartered AIDA cruise ship as a company event.
- 2015
Start of social media activities.
- 2016
Second AIDA cruise with over 1,000 hairdressers.
- 2025
WhatsApp introduced as an ordering and communication channel.
- 2026
Gieseke cosmetic becomes a distribution partner of Hair Haus (exclusive distribution from 1.10.2026, subject to creditors' approval of the insolvency plan); CHI Cancun trip for CHI's 40th anniversary.