Gittis Naturprodukte GmbH

About Gittis Naturprodukte

Gittis Naturprodukte GmbH is an Austrian manufacturer and contract manufacturer of organic baby food, grain products and foods for special dietary needs. Founded in 1956 as Milupa in Puch near Salzburg, the company has been run by the Pöll entrepreneurial family since 2004 and has operated under its current name since 2015. Since 2026, Gittis acts exclusively as a contract manufacturer of baby and infant cereals for well-known brands; the own brand and the online shop have been discontinued. Manufacturing covers the production of baby and grain cereals, extruded products and, since 2026, a hydrolysis process at the Puch site. Packaging is done in bag-in-box folding cartons, plastic and paper/plastic pouches, MAP pouches, big bags, PE heavy-duty sacks and aluminium tins. Customers include national and international corporations, retail chains as well as traditional and start-up companies.

Site

Vomp / 5412 Puch bei Hallein

Processes

Production of organic baby food / baby and infant cereals (contract manufacturing), Production of extruded products, Hydrolysis process, Production and packaging of breakfast cereals, grain snacks, baby food and dietetic foods, Contract manufacturing, In-house development of recipes and production processes, Trade in originally packaged products (import/export)

Materials

Grain products, Dairy products, Baby and infant food, Packaging materials

Certificates

IFS Food Version 8 (Higher Level, 96,0 %), Organic certificate (Regulation (EU) 2018/848, AT-BIO-501), IFS Food V8 (Higher Level, 96,0 %), Organic certification (EU) 2018/848, AT-BIO-501, Official approval AT 50378 EG

Founded

1956

Industries

Baby food, Foods for special dietary needs, Grain products/cereals, Food industry

1. 01

   Recipe and process development

2. 02

   Raw material sourcing (grains, dairy products)

3. 03

   Production of baby and grain cereals and extruded products

4. 04

   Hydrolysis process

5. 05

   Packaging

6. 06

   Storage and dispatch

Raw Materials and Processes

Sites

Puch bei Hallein

AT

Production site Salzburg (production, hydrolysis, packaging)

Materials

Grain products, dairy products, baby and infant food

• Hydrolysis process (commissioned in 2026)
• Packaging lines for pouches, folding cartons, tins and big bags

Vomp

AT

Head office Tyrol

Hallein

AT

Warehouse (Salzachtalstraße 45)

Products

Inside the production

Processes & technical limits

Quality and Certification

The products are subject to continuous monitoring by Gittis quality assurance; the company meets the stringent standards of the baby food sector. It is verified that the Puch site is certified to IFS Food Version 8 at Higher Level (96,0 %) as well as under EU Organic Regulation 2018/848 (AT-BIO-501).

History

1. 1956

   Founding of Milupa in Austria with headquarters and production in Puch near Salzburg

2. 1981

   Introduction of the gittis brand in Austria – Dr. Kousa gittis wholegrain breakfast 300 g

3. 1987

   Introduction of gittis bars in the apricot and sour cherry varieties

4. 1992/94

   gittis becomes market leader and an innovative trendsetter

5. 1996

   Acquisition of Milupa by Numico

6. 1999

   Repositioning of the gittis range as “Activa”

7. 2004

   Closure of the Puch production site by Numico; acquisition by the Pöll entrepreneurial family and renaming to Pöll Beteiligungs GmbH & Co KG

8. 2009

   Production of gittis organic baby food in Austria with six products

9. 2015

   Renaming to Gittis Naturprodukte GmbH

10. 2018

    Exit from baby milk production – focus on baby milk and grain cereals as well as infant muesli

11. 2022

    Exit from bar production

12. 2025

    Focus on core competence in organic baby cereals and extruded products

13. 2026

    Delisting of muesli/wholegrain breakfast/bran, closure of the online shop, commissioning of the hydrolysis process in Puch; exclusive role as contract manufacturer of baby and infant cereals