Bespoke one-of-a-kind watches from Carouge – design, production and final assembly since 2001.

Golay Spierer SA

Carouge (Geneva), CHNew on Amplifa

2001Founded (1 January)

approx. 20Craftsmen and artists

160+Unique pieces since 2001 (as of 2021)

CHLocation Carouge, Canton of Geneva

About Golay Spierer

Golay Spierer SA has been producing exclusively bespoke one-of-a-kind watches (tailor-made) in Carouge near Geneva since 2001. The process comprises three phases: a consultation meeting to develop the idea, the creative design with CAD sketches and computer-generated images, and the production stage, in which a project is translated into construction plans, specifications and descriptions for around twenty craftsmen and artists. The final assembly of every watch takes place in the company's own workshops. Watches are made in materials such as steel, gold and platinum and with diamonds; by 2021 more than 160 original, unique creations had been produced. In addition to the bespoke timepieces, the house runs the Croix de Genève jewellery line. Its roots go back to the Geneva watchmaking tradition of the Golay family, documented in Geneva since 1829.

Site: Carouge
Processes: Bespoke watches (design, manufacture, final assembly), Bespoke watches (tailor-made / unique pieces), Design and engineering (CAD sketches, CGI), Production with approx. 20 craftsmen/artists, Final assembly in the company's own workshops, Croix de Genève jewellery line
Materials: Steel, Platinum, Gold, Diamonds
Founded: 2001
Industries: Luxury watches, Jewellery

01
Consultation meeting and idea generation
02
CAD sketches and computer-generated images (CGI)
03
Construction plans, specifications and descriptions
04
Production by around 20 craftsmen and artists
05
Final assembly in the company's own workshops

Materials & Processes

Steel

Material of the first delivered watch (steel chronograph no. 2001-1001) and a proven material for bespoke commissions.

Gold

Precious material for cases and jewellery pieces of the unique creations as well as the Croix de Genève line.

Platinum

Used for high-end unique pieces, e.g. a minimalist platinum watch with a micro-rotor automatic movement.

Dia

Diamonds

Embellishment of watches and jewellery pieces, including the Croix de Genève.

Locations

Carouge

Workshops and company headquarters

Lot size: Unique pieces (lot size 1)
Materials: Steel, gold, platinum, diamonds

Components

**Bespoke watch**One-of-a-kind production · Luxury watches

**Unique creation**Craftsmanship production · Luxury watches

Inside the production

Workshops / watchmaking atelier in Carouge

Industries

Luxury watchesJewellery

Processes & technical limits

Processes	Tolerance	Max. part	Weight	Lot size	Materials
Bespoke watches (design, manufacture, final assembly)Assembly	–	–	–	1 – 1	Steel, Platinum, Gold, Diamonds

Additional services

Bespoke watches (tailor-made / unique pieces)Design and engineering (CAD sketches, CGI)Production with approx. 20 craftsmen/artistsFinal assembly in the company's own workshopsCroix de Genève jewellery line

History

1782
Birth of Jacques David Golay in the Vallée de Joux; he established himself in Geneva as a watchmaker in 1829.
1837
Founding of the house Golay-Leresche by Auguste Golay, son of Jacques David Golay.
Ende 19.
Renaming to Golay Fils & Stahl; alongside Patek Philippe and Vacheron Constantin, a flagship of Geneva watchmaking.
2001
Founding of Golay Spierer SA on 1 January; move into the workshops in Carouge in September; first watch (steel chronograph no. 2001-1001) delivered on 23 November.
2021
After 20 years, more than 160 original, unique creations produced.