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Goodlife – Fertigung

Develops and markets snacking and cosmetic products with natural ingredients under the brands HEJ Natural, Naturally Pam and éla.

Goodlife Logo

Goodlife Company GmbH

HamburgNew on Amplifa

GmbH, HRB 128460Legal form

About the Goodlife Company

The Goodlife Company GmbH, based in Hamburg (Kajen 12, 20459), develops and markets lifestyle products in the food and cosmetics sectors. Its own brands include HEJ Natural, Naturally Pam and éla Natural Beauty by Pamela Reif. The products, including protein bars without added sugar in which plant-based fibers serve as an energy source, are developed in the company's own office in Hamburg and, according to the company, produced as regionally as possible. Sales channels include an online shop (D2C), a retail program for grocery stores, cooperations with companies and fitness studios, and an ambassador program. The products are regularly and independently tested by the Institut Fresenius and Informed Sports; the company is organic certified (ABCert, DE-ÖKO-006).

Site
Hamburg
Processes
Product development in the company's own office in Hamburg, B2B sales / retail partner program (grocery retail), Corporate & fitness cooperations, Ambassador/influencer program, Online shop (D2C)
Certificates
Organic control body (organic certification), Organic certification (ABCert DE-ÖKO-006), GMP certification
Industries
Food / Snacking, Cosmetics, Fitness food, Grocery retail
  1. 01

    Product development in the Hamburg office

  2. 02

    Manufacturing by suppliers according to specification

  3. 03

    Quality testing (Institut Fresenius, Informed Sports)

  4. 04

    Sales via D2C, grocery retail, corporate & fitness, ambassador program

Locations

Hamburg

DE

Business office / Office (product development, sales)

Inside the production

HEJ Natural – brand identity
HEJ Natural – brand identity
HEJ Natural bars
HEJ Natural bars
HEJ Natural Crispy White Chocolate Strawberry
HEJ Natural Crispy White Chocolate Strawberry

Industries

Food / SnackingCosmeticsFitness foodGrocery retail

Additional services

Product development in the company's own office in HamburgB2B sales / retail partner program (grocery retail)Corporate & fitness cooperationsAmbassador/influencer programOnline shop (D2C)

Reference customers

Pamela Reif (brand cooperation éla Natural Beauty)

Quality & Testing

The products are regularly and independently tested by the Institut Fresenius and Informed Sports; a GMP certification as well as organic certification (ABCert, DE-ÖKO-006) are cited.

EvidenceHamburg
Organic certification (ABCert DE-ÖKO-006)
GMP certification

History

  1. Founding of the Goodlife Company GmbH by Jannik Stuhlmann and Julius Kaiser-Wolf after their studies in Groningen

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