Manufacturer of plant-based cheese alternatives based on almond and coconut oil from the Allgäu region
Hochland Deutschland GmbH (Marke Simply V)
Heimenkirch/Oberreute (Allgäu)New on Amplifa
About Simply V
Simply V is a brand of Hochland Deutschland GmbH, based in Heimenkirch/Oberreute in the Allgäu. The company produces purely plant-based cheese alternatives, including spreadable creams, grated varieties, slices, a feta alternative (Hirte) and a mozzarella alternative (Caprese). The products are based predominantly on almond paste and coconut oil; individual varieties use rapeseed oil, starch as well as faba bean or potato protein. According to the manufacturer, the products are free of soy, palm oil, gluten and lactose. A newly developed production process, based on many years of experience of the developers in traditional cheese-making, brought the products to market maturity. Distribution is via food retail to consumers in Germany; sales and delivery terms are handled through E.V.A. GmbH in Oberreute. The portfolio has grown to 12 products and is complemented by recipe development, a journal and cooperations with business partners.
- Site
- Heimenkirch
- Processes
- Recipe development/marketing (journal, newsletter), Cooperations for business partners
- Materials
- Almond paste, Coconut oil, Rapeseed oil, Starch / modified starch, Faba bean and potato protein
- Certificates
- ISO 9001
- Industries
- Food industry, Plant-based/vegan cheese alternatives, Food (FMCG/Consumer)
- 01
Recipe and product development
- 02
Production of the plant-based cheese alternatives
- 03
Distribution via E.V.A. GmbH (delivery points Germany)
- 04
Marketing/consumer communication
Ingredients & Production
Almond paste
Basis of many products such as Streichzart, Hirte and Caprese.
Coconut oil
Fat base of the grated and block products.
Rapeseed oil
Fat base of the plant-based slices.
Starch / modified starch
Structure-forming ingredient in grated and sliced products.
Faba bean and potato protein
Protein source in Grated Pasta and in slices.
Site
Heimenkirch/Oberreute
DEAdministration and distribution (Hochland Deutschland GmbH; delivery terms via E.V.A. GmbH, Irsengunder Str. 13,
- Lot size
- Minimum order quantity 100 kg or €1,000 gross
- Materials
- Almond paste, coconut oil, rapeseed oil, starch
Products
Inside the production
Industries
Additional services
Quality
According to the AVB, the temperature range for products requiring refrigeration in storage and transport must be between 2 °C and 8 °C; product specifications guarantee a minimum remaining shelf life from delivery.
| Evidence | Heimenkirch/Oberreute |
|---|---|
| ISO 9001 |
History
- 2014
Realisation that plant-based nutrition is gaining importance; a small team with experience in traditional cheese-making begins developing plant-based cheese alternatives based on almonds in the Allgäu, using a newly developed production process
Market launch of the first product (Streichgenuss); market leadership after 12 months; first TV commercial; introduction of Reibegenuss
Portfolio grew to 12 products
- 2023
Donation of €8,000 from the proceeds of the Museum of Alternative Cheese (Veganuary campaign) to the SchutzengelWerk Berlin, handover in March