Kaiser Bier – Brauerei Wieselburg (Brau Union Österreich)

About Kaiser Bier

Kaiser Bier is an Austrian beer brand whose beer specialities are brewed at the Hofbräu Kaltenhausen manufactory in Hallein (Salzburg). Production is carried out by the Wieselburg Brewery in Lower Austria, whose brewing tradition dates back to 1650 and which is considered to have been founded in 1770. The Wieselburg Brewery is part of Brau Union Österreich, which has belonged to the Heineken Group since 2003. The Kaiser range includes, among others, Fasstyp, Premium, Goldquell and Doppelmalz. In addition to brewing operations, the company offers brewery tours and tastings as well as a festival and celebration service with beer tapping and event support. The brand is aimed at the Austrian market and, according to its own statements, places emphasis on Austrian quality and high-grade raw materials.

Site

Hallein

Processes

Festival and celebration service (beer tapping/event support), Brewery tours and tastings

Industries

Brewing / Beverage industry

1. 01

   Brewing

2. 02

   Bottling

3. 03

   Distribution

4. 04

   Festival and Celebration Service

Locations

Products

Inside the production

History

1. 1650

   The brewing tradition of Wieselburg dates back to the year 1650.

2. 1770

   Josef Schauer purchases the Wieselburg Brewery; this is regarded as the year of foundation.

3. 1925

   The Wieselburg Brewery joins the Österreichische Brau AG, the predecessor of Brau Union Österreich.

4. 1994

   Opening of a brewing museum with over 200 exhibits.

5. 2003

   Brau Union Österreich becomes part of the Heineken Group.