
Full-service implementation of advertising campaigns: print production, 3D elements, custom builds and installation for sports retail

LilliBac GmbH & Co. KG
MainzNew on Amplifa
About LilliBac
LilliBac is a full-service agency based in Mainz specializing in project management for advertising and campaign implementations. Its range of services includes digital printing from XS to XXL on film, panels and banners, offset and screen printing, UV printing on acrylic blocks, illuminated and non-illuminated 3D lettering, 3D elements and figures as well as custom builds made of metal, wood and plastic – from wall displays and shopfitting areas to container walls and shipping solutions. In addition, LilliBac offers graphic solutions such as mockups, layouts, presentations, 3D renderings and films, as well as project management including installation of the materials at the place of use. For production and special services, the company draws on a network of specialized partners. Its core customers come from the sports and sneaker retail sector; projects include numerous campaign implementations for Nike in stores such as Karstadt, Schuster Munich, Engelhorn Sports, Sport Hübner, 11 Teamsport, 43 1/2 sneaker store and Intersport.
- Site
- Mainz
- Processes
- Digital printing (XS to XXL), Offset printing, Screen printing, UV printing (acrylic block, front and back), Custom builds (wall display, shopfitting areas, container walls, shipping solutions), 3D lettering (illuminated and non-illuminated) as well as 3D elements and figures, Installation/assembly of the materials at the desired location, Graphic solutions: mockups, layouts, presentations, graphics, 3D renderings, films
- Materials
- Film (including magnetic film), Acrylic, Metal, Wood, Plastic, Textile (banner)
- Founded
- 2009
- Industries
- Sports/sneaker retail, Advertising technology/point of sale, Trade fair construction
- 01
Consulting and planning
- 02
Layout and graphic design
- 03
Production of the materials (print, 3D elements, custom builds)
- 04
Installation/assembly at the place of use
- 05
Shipping campaigns national and international
Materials
Film (including magnetic film)
Used in digital printing, e.g. window films and graphic updates on magnetic film on metal backwalls.
Acrylic
UV printing on acrylic blocks, on the front and back.
Plastic
Material for 3D elements, figures and custom builds.
Metal
Material for custom builds such as wall displays, shopfitting areas and container walls.
Wood
Material for custom builds including backwalls and counter constructions.
Textile (banner)
Banner printing, e.g. backlit textile banners.
Location

Mainz
DEHeadquarters
Components and Projects





Inside the production



Industries
Processes & technical limits
| Processes | Tolerance | Max. part | Weight | Lot size | Materials |
|---|---|---|---|---|---|
| Digital printing (XS to XXL)Surface | – | – | – | – | Film, Panels, Banners |
| Offset printingSurface | – | – | – | – | – |
| Screen printingSurface | – | – | – | – | – |
| UV printing (acrylic block, front and back)Surface | – | – | – | – | Acrylic |
| Custom builds (wall display, shopfitting areas, container walls, shipping solutions)Assembly | – | – | – | – | Metal, Wood, Plastic |
| 3D lettering (illuminated and non-illuminated) as well as 3D elements and figuresAssembly | – | – | – | – | – |
| Installation/assembly of the materials at the desired locationAssembly | – | – | – | – | – |
| Graphic solutions: mockups, layouts, presentations, graphics, 3D renderings, filmsEngineering | – | – | – | – | – |
| Project management/shipping campaigns national and internationalEngineering | – | – | – | – | – |
| Window film (140 sqm across 5 floors)Surface | – | – | – | – | Film |
Additional services
Reference customers
History
- 2009
Company founded shortly after the birth of daughter Lilli on 31.07.2009; name formed from 'Lilli' and the initial letters of the surname Backof.
- 2012
First documented projects: complete window design for the 2012 CL final for Schuster Munich (140 sqm of window film across 5 floors) and the Nike CTR 360 campaign with a 3-m shoe model at 11 Teamsport Lahr.
- 2013
Nike Mercurial Vapor IX Spring 13 campaign as well as Nike Brasil campaign in Karstadt stores for the World Cup countdown.
- 2014
Nike Magista campaign.
- 2015
Nike projects Flyknit Lunar 3 (Engelhorn Sports Mannheim), Built for Brilliance (Nike Store Berlin) and Time to Train (Sport Hübner Darmstadt).
- 2018
Implementation of the campaigns Nike Mercurial Fast by Nature (Nike Central Store Berlin, 11 Teamsport Berlin) and Nike Air Max atmos Animal Pack (43 1/2 sneaker store Frankfurt).