
Development and distribution of durable kitchen aids, silicone baking moulds and insulated bottles – Made for Generations.
LURCH AG
31137 Hildesheim (Headquarters)New on Amplifa
About LURCH AG
LURCH AG is a family-owned company founded in 1995 and based in Hildesheim. The company develops kitchen aids, baking moulds, insulated bottles, lunchboxes and bar accessories for the consumer goods market and distributes them via its own online shop and through retail. All products are developed at the Hildesheim site and intensively tested before market launch. Core product lines are the FLEXI®FORM silicone baking moulds made of 100 % premium platinum silicone (temperature-resistant from -40 °C to 240 °C, free of BPA, PTFE and PFAS), manual kitchen aids such as spiralizers, vegetable ribbon slicers and peelers made of stainless steel and plastic, as well as double-walled vacuum insulated bottles made of 18/8 stainless steel with copper coating. Production is carried out predominantly by partners, partly also in Germany ("Made in Germany" for the orange peeler). Under the motto "Made for Generations", the focus is on durability, cordless functionality and sustainability; the original FLEXI®FORM silicone baking moulds come with a warranty of up to 15 years.
- Site
- Hildesheim
- Processes
- Product development at the Hildesheim site, Online shop sales (B2C), Recipe development/content, Quality testing before sale, Up to 15 years warranty on FLEXI®FORM silicone baking moulds
- Materials
- Stainless steel 18/8, Copper coating, Premium platinum silicone, Plastic, Stainless steel 18/10, Blade steel
- Founded
- 1995
- Industries
- Consumer goods, Kitchenware, Household appliances, To-Go/Drinkware, Baking accessories, Bar accessories
- 01
Product development Hildesheim
- 02
Material selection
- 03
Quality testing before sale
- 04
Distribution via online shop and retail
Materials & Processes
Stainless steel 18/8
Double-walled, taste-neutral stainless steel for insulated bottles and kitchen aids.
Stainless steel 18/10
Used, for example, in the Twister EDS spiralizer.
Premium platinum silicone
Food-grade silicone free of BPA, PTFE and PFAS for baking moulds, lids, ice cube trays and lunchboxes, temperature-resistant from -40 °C to 240 °C.
Plastic
Handle and housing components on peelers and cutting devices.
Copper coating
Coating of the inner stainless steel wall to optimise vacuum insulation performance.
Blade steel
Special blade steel for precise cuts with the vegetable ribbon slicer.
Sites
Hildesheim
DEHeadquarters, product development, quality testing
Products








Inside the production




Industries
Additional services
Reference customers
History
- 1995
Founded as LURCH GmbH & Co. KG in Harsum near Hildesheim
- 1997
Market launch of the first commercial spiralizer "Spirali"
- 1998
First safety can opener; nationwide attention through the cooking show "Kochduell"
- 1999
Introduction of the blue FLEXI®FORM silicone baking moulds made of premium platinum silicone
- 2002
First company in Germany with kitchen graters sharpened using the photo-etching process ("RazorTech")
- 2003
LURCH products, including the "All-in-One" kitchen tongs, featured in cooking shows with Tim Mälzer
- 2005
Tenth anniversary of LURCH AG
- 2006
Invention of the orange peeler, production "Made in Germany"
- 2008
Johann Lafer receives his own LURCH spiralizer with an individual label
- 2009
Introduction of numerous ice cube products