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Marketing and sales company for international FMCG brands in cosmetics and cleaning products (HPC)

MA

MARABU Markenvertrieb GmbH

Hans-Böckler-Str. 27, 40764 LangenfeldNew on Amplifa

over 25 yearsExperience in FMCG brand sales (self-reported)
> 1,000 m²Own warehouse
48 hrs.Delivery to retail
> 50,000Points of sale in target market DE/AT
DE/ATSales markets

About the company

MARABU Markenvertrieb GmbH, based in Langenfeld, is an owner-managed international marketing and sales company for Fast-Moving Consumer Goods (FMCG). Its focus is on cosmetics and HPC (cleaning products); the company distributes both its own and third-party brands for which it holds exclusive distribution or license rights. Customers include drugstore chains, food retail and specialty retail in Germany and Austria; central billing agreements exist with the leading retail organizations. The service portfolio covers the entire marketing process chain: marketing (including business plan development, market research, packaging development, consumer and trade promotions, advertising/PR), sales and merchandising (key account management, field sales, e-commerce, brand presentations, store checks, sampling/POS promotions) as well as logistics with its own warehouse of over 1,000 m², 48-hour delivery, EDI data exchange, display assembly and import/export, complemented by debt collection. Collaboration is possible in modular form – from individual services on a fee basis, to marketing with variable compensation, up to exclusive distribution, in which goods are purchased or imported and resold at the company's own risk. The company cites more than 25 years of experience in brand building and the marketing of branded goods.

Site
Langenfeld
Processes
Display assembly, Packaging development, Central billing with leading retail organizations (DE/AT), Debt collection
Materials
Marketing, Sales/Merchandising, Logistics, Central billing, Debt collection
Certificates
CO2 climate certificate, CO₂ climate certificate
Industries
FMCG (Fast-Moving Consumer Goods), Cosmetics, HPC / Cleaning products, Drugstore retail, Food retail, Specialty retail
  1. 01

    Marketing

  2. 02

    Sales/Merchandising

  3. 03

    Logistics

  4. 04

    Debt collection

Service portfolio

MKT

Marketing

Business plan development, market research, packaging development, consumer and trade promotions, advertising/PR and secondary placement.

VBD

Sales/Merchandising

Key account management, field sales/field service, e-commerce, brand presentations, store checks as well as sampling/POS promotions.

LOG

Logistics

Own warehouse of over 1,000 m², 48-hour delivery, EDI data exchange, display assembly as well as import/export.

ZREG

Central billing

Agreements with leading retail organizations for settlement in the German and Austrian retail trade.

INK

Debt collection

Receivables management as part of the overall marketing process.

Location

Langenfeld

DE

Headquarters: sales, marketing and own warehouse

  • Own warehouse (> 1,000 m²)

Industries

FMCG (Fast-Moving Consumer Goods)CosmeticsHPC / Cleaning productsDrugstore retailFood retailSpecialty retail

Processes & technical limits

ProcessesToleranceMax. partWeightLot sizeMaterials
Display assemblyAssembly–––––
Packaging developmentEngineering–––––

Additional services

Central billing with leading retail organizations (DE/AT)Debt collection

Reference customers

Q&A SkinThe Humble Co.Vamoosh CleansWetBrushMy 7th HeavenNutryNutsCOLAB HairdurgolErase the CakeHappy Anne BeautyHimalaya WellnessINEOS HygienicsJohnny's Chop ShopKativaSwissodermThe NukkaKnight & Wilson (Pureplex)dm (retail partner, according to logo on services page)

Quality & certificates

A CO₂ climate certificate (PDF) is linked on the company website. No information on certified quality management systems such as ISO 9001 is available.

EvidenceLangenfeld
CO₂ climate certificate

History

  1. Self-reported: more than 25 years of experience in brand building, brand management and marketing in the FMCG sector

  2. 2017

    Publication of the company website (Copyright ©2017, datePublished 09.05.2017)

  3. 2020

    CO₂ climate certificate published as PDF on the website (upload 2020/08)

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