Austrian spice house for herbs, spices, blends, sauces, vinegars and oils for professional kitchens and food manufacturers.
NovaTaste Austria GmbH (WIBERG)
Salzburg (AT) · Freilassing (DE)New on Amplifa
About WIBERG
WIBERG is a traditional Austrian brand from Salzburg that has been producing high-quality products from the world of spices since 1947. The product range includes herbs, spices, spice blends, salts, soups, sauces, vinegars, oils, mills as well as functional products for the butcher trade, hotels, gastronomy, system catering, catering and food manufacturers. The product portfolio ranges from raw spices and freeze-dried herbs to premium vinegars and oils and is divided into the Exquisite, À la Carte, WIBERG BASIC and WOW (retail) ranges. Since 2023, WIBERG has been part of the international NovaTaste group with around 20 locations in Europe, North America and Asia. Quality is ensured by an in-house laboratory with over 200 analysis methods, a HACCP and food safety concept, and consistent allergen management. In addition to its headquarters in Salzburg, the company operates a sales location in Freilassing, Germany.
- Site
- Salzburg
- Processes
- Allergen management, In-house laboratory with over 200 analysis methods (authorisation to test for pathogenic germs), Consulting/service for professional kitchens (Team Inspiration), Seminars and workshops, Trade fair presence, Distribution via distribution partners and wholesalers worldwide, Online shop
- Materials
- Herbs, Spices, Salt & Pepper, Sauces & Soups, Vinegars & Oils
- Certificates
- HACCP concept / food safety concept, No-GMO policy, In-house laboratory (authorisation for pathogenic germs)
- Founded
- 1947
- Industries
- Gastronomy, Hotels, System catering and catering, Butcher trade / meat products, Food manufacturers, Retail
- 01
Procurement of raw materials at source
- 02
Incoming goods inspection and laboratory analysis
- 03
Production of spices, blends, sauces, vinegars and oils
- 04
Allergen management and quality control
- 05
Distribution via wholesalers, distribution partners, online shop and retail
Product Groups and Raw Materials
Herbs
Dried and freeze-dried herbs such as thyme, basil, oregano and parsley for professional kitchens.
Spices
Raw spices and spice blends with verified aroma components such as essential oils and pungency compounds.
Salt & Pepper
Rock salt, flake sea salt, smoked salt blends and pepper varieties in various preparations.
Sauces & Soups
Gourmet sauces, seasoning sauces and soup preparations for gastronomy and system catering.
Vinegars & Oils
Premium vinegars, AcetoPlus fruit vinegars, cold-pressed oils and extra virgin olive oil.
Locations
Salzburg
ATHeadquarters, administration and production
- Materials
- Herbs, spices, blends, sauces, vinegars, oils
- In-house laboratory with over 200 analysis methods
Freilassing
DESales (NovaTaste Germany GmbH)
Product Groups
Inside the production
Industries
Additional services
Reference customers
Quality
An in-house laboratory with over 200 analysis methods and authorisation to test for pathogenic germs examines every incoming raw material batch on a risk-differentiated basis chemically, physically and microbiologically. A well-thought-out HACCP and food safety concept, consistent allergen management and a no-GMO policy complement the quality controls across all processes.
| Evidence | Salzburg |
|---|---|
| HACCP concept / food safety concept | |
| No-GMO policy | |
| In-house laboratory (authorisation for pathogenic germs) |
History
- 1947
Wilhelm Berger founded WIBERG in Stuhlfelden in the Pinzgau region (Salzburg) with the goal of supplying butchers with ingredients of consistent flavour and high quality.
Expansion of the product range with products for restaurant kitchens – a partner to the gastronomy sector for over 50 years.
- 2023
WIBERG becomes part of the international NovaTaste group (around 20 locations in Europe, North America and Asia, over 2,200 employees, more than 12,000 customers worldwide).