Development, in-house production and tinting of paints, lacquers and glazes for interior and exterior areas.

SEFRA Farben- und Tapetenvertrieb GmbH

Vienna (Headquarters, Schönbrunnerstraße 47) · Oberwaltersdorf (Production)New on Amplifa

1886Founded

4th GenerationFamily-owned

over 40,000Tintable color shades

15Sefra Color Center branches in Austria

About Sefra

SEFRA Farben- und Tapetenvertrieb GmbH is a family business founded in 1886, now run by the fourth generation and headquartered in Vienna. The company develops and produces paints in its own manufacturing facility in Oberwaltersdorf (Lower Austria) and distributes wall paints, facade paints, lacquers, glazes, wood protection products, fillers, plasters, ETICS accessories, wallpapers, non-woven fabrics, adhesives as well as tools and accessories. The product range includes mineral interior wall paints, interior silicate paints, silicate, siloxane-silicone resin and pure acrylic facade paints as well as linseed oil paints. Custom color shades are tinted at 15 branches and Color Center partners across Austria; over 40,000 color shades are available, also online via MIXPLUS. Customers include painting contractors and construction technology professional customers as well as furniture retailers and private customers. Raw materials are sourced from strictly selected suppliers.

Site: Vienna
Processes: Production of paints, lacquers and glazes in in-house manufacturing, Tinting of paints and lacquers (Color Center, over 40,000 color shades, all common color systems), Color tinting at branches (Sefra Color Center, over 40,000 color shades, MIXPLUS), Consulting (in-store and online consultation appointments), Distribution of wallpapers, paints, lacquers, glazes and tools/accessories, Distribution of MPO-tec heating wallpaper, Occupational safety/workwear range (Performancewear)
Materials: Interior wall paint (mineral), Interior silicate paint, Silicate facade paint, Siloxane silicone resin facade paint, Pure acrylic facade paint, Linseed oil paint, Wood (wood protection products, wood oils, glazes), Aluminium base profile
Certificates: Austrian Ecolabel, Climate Protection Certificate
Founded: 1886
Industries: Paint and lacquer trade, Painting/Construction technology, Furniture retail, Private customers, Painting/Construction technology (professional customers), End consumers (private customers)

01
Raw material sourcing from selected suppliers
02
In-house production of paints, lacquers and glazes (Oberwaltersdorf)
03
Color tinting at branches/Color Centers (MIXPLUS)
04
Distribution via 15 branches, online shop and sales network
05
Consulting and expert customer service

Products & Systems

MIN

Mineral interior wall paint

Mineral interior wall paint for interior surfaces with a diffusible surface.

SIL-IN

Interior silicate paint

Silicate paint for interior wall coatings with a mineral character.

SIL-FA

Silicate facade paint

Silicate facade paint for mineral exterior surfaces.

SILHX

Siloxane-silicone resin facade paint

Water-repellent facade coating for exterior use.

PAC

Pure acrylic facade paint

Pure acrylic facade paint in white and color shades.

LOF

Linseed oil paint

Traditional linseed oil paint, among other uses for the renovation of historic buildings.

HOLZ

Wood protection products, wood oils, glazes

Impregnating primers, thin-layer and medium-layer glazes as well as wood oils for timber construction and furniture.

WDVS

ETICS systems and plasters

Decorative plasters, plaster primers, powder adhesives and accessories for external thermal insulation composite systems.

Locations

Vienna

Headquarters, sales and branch (Schönbrunnerstraße 47)

Materials: Paints, lacquers, wallpapers, tools

Oberwaltersdorf

In-house production facility for paints, lacquers and glazes

Materials: Interior wall paints, facade paints, lacquers, glazes

Industries

Paint and lacquer tradePainting/Construction technologyFurniture retailPrivate customersPainting/Construction technology (professional customers)End consumers (private customers)

Processes & technical limits

Processes	Tolerance	Max. part	Weight	Lot size	Materials
Production of paints, lacquers and glazes in in-house manufacturingSurface	–	–	–	–	Paints, Lacquers, Glazes, Wallpapers
Tinting of paints and lacquers (Color Center, over 40,000 color shades, all common color systems)Surface	–	–	–	–	Interior wall paints, Facade paints, Lacquers, Wood oils, Wood glazes

Additional services

Color tinting at branches (Sefra Color Center, over 40,000 color shades, MIXPLUS)Consulting (in-store and online consultation appointments)Distribution of wallpapers, paints, lacquers, glazes and tools/accessoriesDistribution of MPO-tec heating wallpaperOccupational safety/workwear range (Performancewear)

History

1886
Foundation of the family business; today run by the fourth generation