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ZEN – Fertigung

Manufactures starter drives, alternator pulleys and components for automotive OEM and aftermarket.

ZEN Logo

ZEN S.A. Indústria Metalúrgica

Brusque, Santa Catarina (BR)New on Amplifa

1960Founded
+1000Employees
3–6 millionStarter drives per year
over 60Countries supplied
approx. 5%of revenue for R&D

About ZEN S.A.

ZEN S.A. is a Brazilian manufacturer of components and systems for motor vehicles headquartered in Brusque, Santa Catarina. The company has been active in the automotive sector since 1960 and is the world-leading independent manufacturer of starter drives. The portfolio also includes alternator pulleys including the Z-VIB overrunning (decoupler) pulley, tensioners and timing drive kits, bearings, housings, planetary gears, armatures, rotors, stators, starter relays as well as repair kits for the aftermarket. For OEM customers, cold- and hot-formed parts such as ABS rings and dog rings are produced; manufacturing comprises cold forging from steel as well as machining. With more than 1000 employees, ZEN supplies OEM customers such as Bosch and GM as well as system suppliers such as Comstar and exports to over 60 countries on all continents. Around 5 percent of annual revenue is invested in research and development; the company is regarded as one of the leading practitioners of the Lean philosophy in Brazil.

Site
-100 Brusque, SC
Processes
Manufacture of starter drives and components for starters (starter drive components), Cold forming / cold forging of components, Machining of parts (machined parts), Manufacture of warm shaped components (e.g. ABS rings, dog rings), Manufacture of tensioners and timing drive kits (Tensioners and Distribution kits), Manufacture of friction clutches and components for the FEAD (Front End Accessory Drive), Manufacture of repair kits for the aftermarket, Research & development (approx. 5% of annual revenue)
Materials
Steel (cold forging), Hot forming (warm shaped components), Cold forming (Cold Forging)
Certificates
ISO 9001:2015, ISO 14001, IATF 16949:2016, ISO 14001 (certified since 2009), ISO 9001 (certified since 1996), AEO (OEA-Segurança, Brazil), DUNS, ISO 9001, IATF 16949, AEO (OEA-Segurança)
Founded
1960
Employees
+1000
Industries
Automotive (passenger/commercial vehicles), OEM / vehicle manufacturers and system suppliers, Aftermarket / IAM, Starter and alternator systems
  1. 01

    Design/engineering of components

  2. 02

    Research & development

  3. 03

    Cold and hot forming

  4. 04

    Machining

  5. 05

    Assembly into subassemblies (starter drives, pulleys, kits)

  6. 06

    Repair kits for the aftermarket

  7. 07

    Export to over 60 countries

Materials and Processes

Stahl

Steel (cold forging)

Material for cold-formed components such as ABS rings and dog rings.

Warmumformung

Hot forming (warm shaped components)

Process for parts such as ABS rings and dog rings for OEM customers.

Kaltumformung

Cold forming (Cold Forging)

Production of aftermarket components and machined parts.

Locations

Brusque, Santa Catarina

BR

Headquarters and production

Materials
Steel (cold and hot forming)

Components

Impulsores (drive/starter components)
Impulsores (drive/starter components)Assembly · Automotive
Mancais (bearings)
Mancais (bearings)Component manufacturing · Automotive

Inside the production

ZEN history
ZEN history
OEM customers
OEM customers
IAM/aftermarket customers
IAM/aftermarket customers

Industries

Automotive (passenger/commercial vehicles)OEM / vehicle manufacturers and system suppliersAftermarket / IAMStarter and alternator systems

Processes & technical limits

ProcessesToleranceMax. partWeightLot sizeMaterials
Manufacture of starter drives and components for starters (starter drive components)Assembly–––––
Cold forming / cold forging of componentsForming––––Stahl
Machining of parts (machined parts)Machining–––––
Manufacture of warm shaped components (e.g. ABS rings, dog rings)Forming––––Stahl
Forming–––––
Manufacture of tensioners and timing drive kits (Tensioners and Distribution kits)Assembly–––––
Assembly–––––
Manufacture of friction clutches and components for the FEAD (Front End Accessory Drive)Assembly–––––
Manufacture of repair kits for the aftermarketAssembly–––––

Additional services

Research & development (approx. 5% of annual revenue)Cold and hot formingDesign/engineering of componentsRepair kits (aftermarket)

Reference customers

BoschGMComstar (supplier for Ford systems)

Quality

ZEN is certified to ISO 9001 (since 1996), IATF 16949:2016 and ISO 14001 (since 2009). According to the company, the customer satisfaction index has been consistently above 90 percent in recent years.

EvidenceBrusque, Santa Catarina
ISO 9001
ISO 14001
IATF 16949
AEO (OEA-Segurança)

History

  1. 1960

    Founded; operating in the automotive sector since 1960

  2. 1963

    The ZEN brothers are asked to produce the starter drive (flagship product)

  3. 1973

    Relocation to Brusque, Santa Catarina (hometown of the founders)

  4. 1996

    ISO 9001 certified

  5. 2009

    ISO 14001 certified

  6. 2010

    Supplier to GM since 2010

  7. 2013

    Stemmer Innovation Award (Santa Catarina) for the Z-VIB pulley; DUNS seal since 2013

  8. 2014

    COMSTAR Best Supplier Award; finalist Automechanika Innovation Award (Z-VIB); Santa Catarina Human Being Award

  9. 2016

    Signatory of the 17 UN Sustainable Development Goals (SDG)

  10. 2018

    AEO certificate (OEA-Segurança); Kaizen Lean Award; 2nd place Global Kaizen Award

  11. 2019

    Kaizen Lean Award; President Gilberto Heinzelmann honored as Kaizen Ambassador Brazil

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